9.25.2015

AdPR Week: Schedule of Events

AdPR is proud to present the following line-up of speakers and events, in celebration of National Advertising and Public Relations Week.  All members of the Grady community are welcome. 

September 28th – October 2nd 2015


Monday, September 28th

Brought to you by AdPR at UGA
Discussion: Entrepreneurship - How to prepare for the new world in Advertising and PR
Location: Peyton Anderson Forum - Grady College
Time: 2:30 – 3:30 pm

Tuesday, Sept. 29th

Brought to you by UGA AdClub  
Discussion: The transition of the industry to the new media age, and the strategies that JWT uses with its clients to keep up with the changing trends.
Location:  Peyton Anderson Forum – Grady College
Time: 7:30 - 8:30 pm

Wednesday, Sept 30th

Event: Dogs with the Dean
Brought to you by AdPR at UGA
All Grady students, faculty and staff are invited to join Dean Charles Davis and the Grady Ambassadors for a free hot dog lunch. 
Location: Grady Lawn
Time: 11:00 – 1:00 pm

Brought to you by the Atlanta Broadcasting Advertising Club and Grady College
Discussion: “The Media Mosaic: The Fragmentation of the Advertising Eco-System", Moderated by Karen King, professor of advertising and Jim Kennedy, New Media professor.
Location: Maggiano’s Buckhead
Time: 12:00 – 1:30 pm

Event: Analytics workshop presented by Shawn McGahee, Director of Analytics at Moxie
Brought to you by UGA PRSSA and Moxie
Discussion: Using Analytics to Create Effective Messaging
Location: Peyton Anderson Forum - Grady College
Time: 6:30-7:30 pm

Thursday, Oct. 1st
Event: “Life between the Hedges” workshop featuring Earl Borron
Discussion: How to create and promote your own personal brand while experiencing “Life between the hedges”.
Location: Peyton Anderson Forum
Time: 6:00 pm

Friday, Oct. 2nd
Event: Breakfast Roundtable: "Promoting and Covering the South's Most Popular Sport" 
Bryan Harris (MA '03) will serve as the moderator

Panelists include: 
Pat Forde, Yahoo! Sports, senior college football writer 
Keri Potts, ESPN, senior director of PR for college sports
Mark Schlabach, ESPN.com, senior college football writer

Chick-fil-A breakfast will be available while supplies last.
Brought to you by AdPR and Grady Sports Media Certificate Program at UGA
Discussion: A conversation between sports PR professionals and national college football journalists.
Location: Peyton Anderson Forum - Grady College
Time:  8:30 to 9:00 a.m. Gathering and Breakfast
9:00-10:00 a.m. Roundtable

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