Jason Boyd, Project Manager in Strategic Research and Audience Analysis at Turner Broadcasting Systems ,spoke in Karen King's graduate media planning class (JRMC 8110)on Tuesday, April 14th. Jason told the class about the importance of being able to interpret audience research numbers for others and provided examples. He also gave students advice on the job search. Jason received his masters at Grady in 2003.
1 comment:
I am proud and very fortunate to have Jason Boyd on my staff. He is a talented research pro, and an inspiration to everyone around him. We hope to see many more Grady grads at Turner Broadcasting, and certainly in our Research organization!
Nancy Lucas
Corporate Vice President
Strategic Research & Audience Analysis
Turner Broadcasting System
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