Former Grady doc student Gilad Kat will be serving on the jury for the international Cannes Advertising Festival Media Awards this summer. This is a temendous honor. Gilad's team won the Golden Lion (top award) a couple of years ago.
We hope that our students will be able to meet with Gilad when they travel with Tom Riechert to the Festival this summer for a special study abroad opportunity.
3.15.2010
PRSSA News
The PRSSA meeting this week will be held in 145 of Brooks Hall (not Sanford). A representative of Golin Harris will speak. Also, elections for the 2010-2011 PRSSA
executive board will be held in a few weeks.
executive board will be held in a few weeks.
Amazing UGA Student
Bridgett Johnson is featured this week on the University's Web site. Bridgett is an
active member of PRSSA and on the Bateman Team. Congratulations Bridgett!
active member of PRSSA and on the Bateman Team. Congratulations Bridgett!
3.02.2010
Visiting Ad Professionals from BBDO Atlanta
Thanks to the sponsorship of the Advertising Education Foundation,we have two visiting advertising professionals at Grady today. They will be speaking to Dr Macias' ADPR 3130 classes and speaking to AdClub in the evening. We invite you to attend the AdClub meeting today, March 2nd, from 7-8 p.m. in MLC 248. The two dynamic speakers from BBDO Atlanta will talk about account planning and how consumer insights drive various steps in the creative process.
Here are the bios of the guests:
ROGER ARES is VP of Research at BBDO ATLANTA
He is primarily dedicated to finding consumer insights through analytics, enabling the agency to come up with compelling messaging for the audience. Roger joined BBDO in August of 2007 as research director on the AT&T wireless account, among several other accounts. Before BBDO, Roger was the Internet Marketing VP for footsmart.comm where he managed paid search campaigns (Google, Yahoo, etc.), as well as other key web specific channels to drive profitable sales volume.
Roger received his MBA Degree from Emory in 2001 and holds two bachelors degrees in Civil Engineering (1986) and Business Administration (1990). He has also worked for Coca-Cola and Home Depot in Strategic Planning or Communications.
JOSHUA BALL is AT&T Account Supervisor at BBDO ATLANTA
He is responsible for all retail activity in the Central and Western portions of the country (since 2006). He helps to ensure that AT&T clients creatively captivating.
Graduated from Southern Methodist University in 2003, with a BA in Corporate Communications and Public Affairs.His career has been concentrated in Account Management. Previous positions include Zimmerman Partners Advertising (Nissan regional business) and Campbell-Ewald working on Chevrolet and other GM business (both in Dallas, TX).
Here are the bios of the guests:
ROGER ARES is VP of Research at BBDO ATLANTA
He is primarily dedicated to finding consumer insights through analytics, enabling the agency to come up with compelling messaging for the audience. Roger joined BBDO in August of 2007 as research director on the AT&T wireless account, among several other accounts. Before BBDO, Roger was the Internet Marketing VP for footsmart.comm where he managed paid search campaigns (Google, Yahoo, etc.), as well as other key web specific channels to drive profitable sales volume.
Roger received his MBA Degree from Emory in 2001 and holds two bachelors degrees in Civil Engineering (1986) and Business Administration (1990). He has also worked for Coca-Cola and Home Depot in Strategic Planning or Communications.
JOSHUA BALL is AT&T Account Supervisor at BBDO ATLANTA
He is responsible for all retail activity in the Central and Western portions of the country (since 2006). He helps to ensure that AT&T clients creatively captivating.
Graduated from Southern Methodist University in 2003, with a BA in Corporate Communications and Public Affairs.His career has been concentrated in Account Management. Previous positions include Zimmerman Partners Advertising (Nissan regional business) and Campbell-Ewald working on Chevrolet and other GM business (both in Dallas, TX).
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