AdPR Alumni Spotlight: Danielle Hosker

PR alum Danielle Hosker
Photo Credit: AprilTurnerPhotography.com
Danielle Hosker is the Founder & CEO of Dancefx, Inc. (established in 2000) and the owner of Antage Bleu & Baby Bleu (established in 2013).

What was your major and when did you graduate?  
I was a Public Relations major but ended up doing an Honors Interdisciplinary Major combining Public Relations and Business. I graduated in 2001.

What activities were you involved while in Grady/UGA?  
PRSSA, University Union, the PSE Program and 90.5’s the S-Show.

What are you doing now and how did you get there?
I currently oversee the Dancefx corporation that includes our 3 locations in Athens, Atlanta and Charleston as well as our retail stores (Dancestyle), dance festivals, performance companies and studio programs. In 2013, I debuted my newest company, Antage Bleu, fine linens and bedding for home, and Baby Bleu, fine linens and gifts for baby.

What is your day-to-day like at your job?
I could be filing payroll returns for Dancefx, teaching a master class for the Charleston Dance Project, strategizing future growth plans with our Executive Directors, the uber-amazing Allison Hayn and Jenny Broe (also UGA grads!), sourcing fabric for the new Antage Bleu collection or sending Baby Bleu samples to Southern Living Magazine for an upcoming article.

What part of your Grady experience (classes, professors, etc.) has been helpful in your career today?  
I use the skills learned from News Writing and Reporting everyday. I can’t say enough about the relationships you build with your professors and fellow students as well as the applicable real world experiences gained from internships and organizations like PRSSA.

What advice do you have for current AdPR students?
Get out there and soak up as many real world experiences that are applicable to your major as possible. Internships, externships, pro-bono work, shadowing—they are key to showing you not only your strengths and weaknesses but also what you like-- and arguably more important—what you don’t like.

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