Fall lineup for UGA Grady's AdPR Lecture Series

The following speakers are scheduled to talk at this semester's AdPR Lecture Series, which is currently held Thursday nights in MLC 148 at 6:00 p.m.:

Sept. 27: Jason Rockman from Engauge (Atlanta). 

Oct. 11: Mike Martin and Ron Huey - creative directors who will speak on sports marketing.

Oct. 18: Matt Browher from Digitas (previously SVP of           Digital at Fleishman-Hilliard).

Nov. 1: 

 — Diane Brodalski, Senior Social Media Strategist at the Centers for Disease Control - will speak on social media's growing influence on health communications.

 — Michael Ares, Senior Vice President at Fleishman-Hilliard - will speak on building corporate reputation management.

Nov. 8: Tricia Melton, SVP, Entertainment Marketing, Turner Broadcasting and Hilary Silverboard, VP Branding, TNT.

Dates and speakers are subject to change. The AdPR Lecture Series is course taught by Dr. Karen W. King, the Jim Kennedy New Media Professor in Advertising. "Students consistently say this course is extremely helpful because it shows them what is current in the advertising and public relations professions," said AdPR Department Head Tom Reichert. "We see this course as another way to prepare our students to be successful." 

Please stay tuned on this blog or our Facebook page for scheduling announcements.

22-squared establishes scholarship in memory of Grady alumna

Christabel Belonwu (center), pictured with 22-squared and Grady representatives,  is the first recipient of the Free Spirit Scholarship, in honor of Grady alumna Brittney Watts.

Christabel Belonwu, a senior majoring in advertising and minoring in fashion merchandising and a New Media certificate, is the first recipient of the Free Spirit Scholarship established by 22-squared, an Atlanta advertising agency. The scholarship is in memory of Brittney Fox Watts, a 2007 Grady College advertising alumna and 22-squared employee who was killed in Atlanta last year. 


"Today we celebrate a beloved member of our family," 22-squared said on the company's Facebook page last week. "She lives on in our hearts, and in The Brittney Fox Watts Free Spirit Scholarship at the Grady College of Journalism and Mass Communication, University of Georgia."


"I am so grateful to be chosen as the first recipient and I am honored to keep Ms. Brittney Watts' memory alive," Belonwu said.


Belonwu is currently interning at Turner's offices in Atlanta as a marketing affiliate sales intern. Her previous internship work includes internships at Saatchi and Saatchi's Nigeria offices, Connect to Athens and SNIP Insider in Athens. On campus, she is involved in Ad Club, University Union, Caribbean Student Association and is a resident assistant for Campus Housing. 

Grady campaigns students share social media ideas with Turner Entertainment

This week Grady Advertising students presented social media and mobile campaign ideas for executives at Turner Entertainment. As part of an innovative learning alliance between Grady College and Turner Entertainment, students get the opportunity to work on projects assigned by Turner. After the student presentations, TEN executives offered career and creative advice to students.

Much thanks to Dr. Jennifer Griffith who taught the campaigns course, and to other faculty and graduate students who coached student teams.