Taehyun Baek and Lijiang Shen (Department of Speech Communication at UGA) received the best paper award at American Academcy of Advertising Conference in Minneapolis. Their paper, “The Effects of Message Framing and Counterfactual Thinking in Anti-Binge Drinking PSAs.” was not judged in a student category but won the award for the best paper at the overall conference. It began as a paper that Tae did in a class for Dr. Shen. Please congratulate Tae when you see him.
A big Grady crowd attended the AAA conference again this year.
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