Advertising professor Dr. Jay Hamilton guided 16 students through a course and two excursions as part of the Grady@Oxford study abroad program this summer. The semester ran from July 5 to August 12.
As part of teaching JRLC5080, "International Mass Communication," Dr. Hamilton's students addressed recent developments in Advertising and Public Relations. They explored how both are becoming less international and more global.
They ventured into London twice so see how global media work is being done. After a first trip to the BBC Television Centre to learn about its news and television-production facilities, they traveled to Sloan Square to hear from major advertising agency M&C Saatchi and major media hub The National Magazine Company. Their host at The National Magazine Company was long-time media visionary Terry Mansfield.
As you can see from the picture above, there is nothing like a party on the lawn to finish off the term in a 'tailgate', Oxford Style.
Learn more about the Grady@Oxford study abroad program by clicking here.