The assignment was to make the 360i workshop the most shared workshop at the festival. The three students, Alexis Jabbour, Maria Bouloukos, and Matt Maggart, were paired with six other delegates. The team created a short film of the workshop erupting in applause. The tweet attracted over 100 delegates and created much buzz among the Cannes Lions crowd. We know the UGA team will enjoy their prize responsibly.
Updates and news from the Department of Advertising and Public Relations at The University of Georgia's Grady College
6.21.2012
UGA students win award at Cannes Lions
The students didn't win a lion, but they did win a Twitter contest that earned them 400 euros at the infamous Gutter Bar. The students attended an intriguing workshop the first day of the festival. It was held by 360i and led by Chief Creative Officer Adam Kerj and Lee Maicon, VP of Insights & Planning.
The assignment was to make the 360i workshop the most shared workshop at the festival. The three students, Alexis Jabbour, Maria Bouloukos, and Matt Maggart, were paired with six other delegates. The team created a short film of the workshop erupting in applause. The tweet attracted over 100 delegates and created much buzz among the Cannes Lions crowd. We know the UGA team will enjoy their prize responsibly.
Go Dawgs.
The assignment was to make the 360i workshop the most shared workshop at the festival. The three students, Alexis Jabbour, Maria Bouloukos, and Matt Maggart, were paired with six other delegates. The team created a short film of the workshop erupting in applause. The tweet attracted over 100 delegates and created much buzz among the Cannes Lions crowd. We know the UGA team will enjoy their prize responsibly.
Labels:
360i,
ADPR,
Cannes Lions 2012,
Grady College,
Gutter Bar,
UGA
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1 comment:
This is fabulous! UGA students ... underestimate them at your own peril. Congratulations.
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