Brian Wong Presents Tips on Success from "The Cheat Code" to AdPR

Brian Wong, Founder and CEO of Kiip

On Friday, Sept. 14, the AdPR Department hosted guest speaker Brian Wong to discuss his new book The Cheat Code: Going Off Script to Get More, Go Faster, and Shortcut Your Way to Success. Wong is the founder and CEO of Kiip, an innovative approach to mobile marketing that helps connect brands to consumers through a rewards platform in mobile games and apps. Named by Forbes as one of the “4 Hot Online Ad Companies to Put on Your Watch List,” Kiip has raised over $32 million in funding to date.

Before launching his own company, Wong played an instrumental role at the social news website Digg.com by forming relationships with key publishers and tech partnerships. Wong received his Bachelor of Commerce from the University of British Columbia by the age of 18 before he jump-started his career.  

Wong recently wrote and published a book titled The Cheat Code: Going Off Script to Get More, Go Faster, and Shortcut Your Way to Success to provide tips for success. While at UGA, Wong explained to students a few of his favorite tips from the book.

"Know your super power...put all your energy into your strengths to get noticed and get ahead,” said Wong.

The students gained valuable knowledge for future success through this presentation. A huge thank you to Accelerate Athens for co-promoting this popular event.

Executive Advisory Council Spends Day with AdPR and Networks with Students

Our Executive Advisory Council spent a day with us in October lending their expertise and collaborating with faculty and networking with AdPR students.  The day included dedicated time in our new social media monitoring lab, the SEE SUITE, as well as one-on-one time with students during a speed networking session.  The collaboration with students and real world insights from our distinguished advisory council members proved to be an invaluable experience for all involved.

In addition, we welcomed four new members to the Executive Advisory Council: Joe Erwin, President and Co-Founder, Erwin-Penland; Beth Marshall, Senior Director of Public Relations, The Atlanta Braves; Trish Mueller, Senior Vice President and Chief Marketing Officer, The Home Depot; and Brian Wong, Founder and Chief Executive Officer, Kiip.

Working session with Executive Advisory Council and AdPR students.

Networking sessions with our Executive Advisory Council.

SEE Suite
Social Media Monitoring Lab

Brian Wong, Founder & CEO of Kiip, Joins AdPR's Executive Advisory Council

Brian Wong, Founder & CEO of Kiip

Kiip (pronounced “keep”) redefines how brands connect with consumers through a rewards platform that targets “achievement moments” in mobile games and apps. This innovative approach to mobile marketing creates meaningful engagements between users, developers and advertisers. Backed by Hummer Winblad, Relay Ventures, True Ventures, Digital Garage and others, the company has raised $15.4 million in funding to date.

Kiip has been recognized by Forbes as one of the “4 Hot Online Ad Companies to Put on Your Watch List,” named on the Dow Jones “FasTech50” and listed on Fast Company’s “50 Most Innovative Companies.” Once the youngest person to ever receive venture capital funding, Brian received his Bachelor of Commerce from the University of British Columbia at age 18, after skipping four K-12 grades.



Brian has been recognized with many awards for his accomplishments and leadership, including:

• One of Canada’s “Top 20 Under 20”
  
• Business Insider’s “Top 25 Under 25 in Silicon Valley,” “30 Under 30 in
  Advertising” and “18 Most Important People in Mobile Advertising”
  
• Forbes’ “30 under 30” for three years
  
• Mashable’s “Top 5 Entrepreneurs to Watch”
  
• iMedia “25”
  
• AdAge “Creativity Top 50”

Before starting Kiip, Brian led key publisher and tech partnerships at the social news website Digg.com, where he accelerated the company’s mobile presence by launching the Digg Android mobile app.