The Grady College Department of Advertising and Public Relations hosts second annual AdPR Week

The Grady College Department of Advertising and Public Relations hosts its second annual National AdPR Week at UGA from Sept. 26-30. UGA clubs and organizations including PRSSA, IABC and AdClub are arranging and hosting various special events, presentations and professional development workshops with industry veterans for students throughout the week.

In addition to the engaging events, the AdPR department is launching AdPR Giving Week. This new program will allow current students, alumni and current industry professionals to support current and future programming for AdPR students.

AdPR pride will be encouraged and shared throughout the week on social media using the hashtag #AdPRide.

Find more information about AdPR Week here. 

AdPR Week: Schedule of Events

AdPR is proud to present the following line-up of speakers and events, in celebration of National Advertising and Public Relations Week.  All members of the Grady community are welcome. 

September 28^th – October 2^nd 2015

Monday, September 28th

Speaker:  Joseph Olewitz – 22^nd Story Strategies

Brought to you by AdPR at UGA

Discussion: Entrepreneurship - How to prepare for the new world in Advertising and PR

Location: Peyton Anderson Forum - Grady College

Time: 2:30 – 3:30 pm

Tuesday, Sept. 29th

Speaker: Chandler Rumsey - Account Management at JWT Atlanta

Brought to you by UGA AdClub  

Discussion: The transition of the industry to the new media age, and the strategies that JWT uses with its clients to keep up with the changing trends.

Location:  Peyton Anderson Forum – Grady College

Time: 7:30 - 8:30 pm

Wednesday, Sept 30^th

Event: Dogs with the Dean

Brought to you by AdPR at UGA

All Grady students, faculty and staff are invited to join Dean Charles Davis and the Grady Ambassadors for a free hot dog lunch. 

Location: Grady Lawn

Time: 11:00 – 1:00 pm

Event: Lunch and Learn re: Multi Device Media Consumption

Brought to you by the Atlanta Broadcasting Advertising Club and Grady College

Discussion: “The Media Mosaic: The Fragmentation of the Advertising Eco-System", Moderated by Karen King, professor of advertising and Jim Kennedy, New Media professor.

Location: Maggiano’s Buckhead

Time: 12:00 – 1:30 pm

Event: Analytics workshop presented by Shawn McGahee, Director of Analytics at Moxie

Brought to you by UGA PRSSA and Moxie

Discussion: Using Analytics to Create Effective Messaging

Location: Peyton Anderson Forum - Grady College

Time: 6:30-7:30 pm

Thursday, Oct. 1st

Event: “Life between the Hedges” workshop featuring Earl Borron

Brought to you by the International Association of Business Communications (IABC)

Discussion: How to create and promote your own personal brand while experiencing “Life between the hedges”.

Location: Peyton Anderson Forum

Time: 6:00 pm

Friday, Oct. 2nd

Event: Breakfast Roundtable: "Promoting and Covering the South's Most Popular Sport" 
Bryan Harris (MA '03) will serve as the moderator

Panelists include: 

Pat Forde, Yahoo! Sports, senior college football writer 
Keri Potts, ESPN, senior director of PR for college sports
Mark Schlabach, ESPN.com, senior college football writer

Chick-fil-A breakfast will be available while supplies last.

Brought to you by AdPR and Grady Sports Media Certificate Program at UGA

Discussion: A conversation between sports PR professionals and national college football journalists.

Location: Peyton Anderson Forum - Grady College

Time:  8:30 to 9:00 a.m. Gathering and Breakfast

9:00-10:00 a.m. Roundtable