Content Strategy Spectrum Workshop Sponsored by C/W/I/P

C/W/I/P, a digital agency, sponsored an all day Content Strategy Spectrum Workshop on October 23rd.  David Muhammed, formally at Moxie and then BBDO-Atlanta; Nesby Ingram, a millennial marketing MBA and Jimmy Wardlaw, a SCAD trained creative lead formed the nimble content shop in Atlanta, GA.  C/W/I/P believes strongly in data-driven insights, experienced human intuition, smart strategy and killer creativity. 

The Content Strategy Spectrum Course provided UGA students with real world approaches that top agencies are currently using to evolve thinking at brands. Students then put their knowledge to the test by working with representatives and peers on a mini content audit and developed an integrated media ecosystem. This was a great way to get real world experience and develop many valuable skills.
 *Hosted by UGA AdClub

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